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João Beira is an accomplished artist and educator currently serving as an Assistant Professor in the Intermedia department at Michigan State University, focusing on electronic art, augmented reality, artificial intelligence, and performing arts. As the founder and creative director of Datagrama Visuals, João leads a collective that specializes in creating immersive environments through live visuals inspired by nature. Additionally, João has served as a creative and art director at Boom Festival since 2014, and as an independent visual artist specializing in 3D projection design and augmented art. Previous academic roles include teaching Multimedia Performance at Universidade do Porto and holding a research position in a dual degree Ph.D. program in Digital Arts at the University of Texas at Austin. João's academic foundation includes a Ph.D. from the University of Texas at Austin and a Master's degree in Multimedia from Universidade do Porto.