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Jada Shapiro has a significant background in the field of maternal care and support. In 2002, they founded Birth Day Presence, which has since become the leading independent childbirth education and doula training center in NYC. Through this role, Jada has helped over 20,000 expectant and new parents and assisted in the certification of numerous doulas and lactation counselors.

In 2017, Jada founded boober, the world's first marketplace for expectant and new parents to find expert care providers during pregnancy, birth, and postpartum. Since its launch, boober has connected over 10,000 families to professionals such as lactation consultants, doulas, mental health therapists, and pelvic floor therapists.

Overall, Jada Shapiro's work experience showcases their commitment to supporting families and ensuring access to crucial non-medical care during the perinatal period.

Jada Shapiro obtained a Bachelor of Arts (B.A.) degree from Wesleyan University. Jada also has an additional certification in CLC from the Healthy Children Project Center For Breastfeeding. However, no specific details regarding the obtained month or year for the CLC certification are provided.