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Rossnan Cheong is a seasoned executive with extensive experience in marketing, user acquisition, and business growth across various industries. Currently serving as Chief Commercial Officer at BonusLink, Rossnan focuses on driving growth and profitability for Malaysia's top loyalty program. Previously, Rossnan held significant leadership roles as Chief Executive Officer at S Ecosystem (M) Sdn Bhd, where retention efforts benefited over 3 million customers, and as Marketing Director at Involve Asia, achieving a fourfold increase in user base across Southeast Asia. Rossnan's career also includes key positions at TNG Digital Sdn Bhd, Vuclip Inc., iMoney.my, and CIMB, contributing to substantial revenue growth and award-winning social media strategies. Educationally, Rossnan holds a Bachelor of Science degree in Electrical and Electronics Engineering from DeVry University.