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Srishti Saigal is a seasoned UX Writer currently employed at BOLD since August 2021. Prior experience includes roles as a Podcast Content Designer at Red Cup Agency, where Srishti conducted journalistic research and developed content strategies focused on BIPOC stories in the culinary space. At USC Viterbi School of Engineering, Srishti served as a UX Content Strategist, contributing to an increase in virtual career fair attendance through effective copywriting. Srishti's background also includes content design work for the University of Southern California, research assistance at the Annenberg Inclusion Initiative, and content strategy roles at DDB Mudra Group and DViO Digital. Srishti holds a Master’s degree in Digital Products from the University of Southern California and a Bachelor’s degree in Digital Marketing and Psychology from FLAME University.