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Eryck is a veteran of the performance media and digital marketing space. He leads SEO, SEM, Customer Care, Content, Outreach and Research for BOLD. Eryck has overseen many key initiatives for globally recognized consumer brands, including Viacomā€™s launch of BET+, the site merger of Office Depot and OfficeMax, and Comcastā€™s brand migration to Xfinity. Previously serving in a dual role as VP, Performance Media, and VP, Head of SEO, for Merkle, Eryck has a proven track record of delivering top- and bottom-line results for his clients and building strong partnerships. Over his 11-year tenure at Merkle, his portfolio included several major companies such as Universal Parks, Ashley Furniture, Adobe, Google, Facebook, Sallie Mae, Gerber Life, Kimpton Hotels, IHG, MassMutual and Nestle.