Natural skin care for babies and toddlers

boep stands for certified natural skin care products for the whole family with a delicate, fresh scent.
All boep products are vegan, dermatologically tested and certified by Cosmos Natural. The skin care line includes everything a child could need in its first years of life; from a diaper cream to a bathing oil and a shampoo-shower gel. Many products like the rich baby cream and the massage oil have become popular among the whole family. boep products are produced and bottled in Germany.

boep was founded in Munich, Germany in 2015 by the young doctor and mother of two Michaela and her brother Tilman. The new skin care brand is the result of Michaela’s personal need for natural care products for her first daughter. She was looking for products with natural ingredients and without synthetic perfumes, mineral oils or parabens. However, she could not find a natural care product without a strong, herbal smell. This is why she started to develop her own line with a more delicate scent and so the “babyoelprojekt”, meaning “baby oil project”, was born. The name was later shortened to "boep"​.

boep's rapid development shows that Michaela's idea did not only satisfy her own need but one that many (future) parents share. boep is available online and in drugstores, supermarkets and department stores throughout Germany and Austria. 

Beauty & Cosmetics

Retail

boep

Michaela Hagemann

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