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Kayla Ratz is an experienced marketing professional currently serving as a Senior Marketing Strategist at Blanchard and a Digital Marketing Consultant at Ratz Marketing, with expertise in elevating brand and digital marketing strategies. Prior experience includes over a decade at GP Strategies Corporation as a Digital Marketing Manager, where responsibilities encompassed content marketing, social media program strategy, and corporate webinar management. Kayla began in the marketing field as a Marketing Coordinator at RWD Technologies, focusing on campaign logistics and digital engagement. Earlier experience includes a Graduate Assistant role at Eastern Michigan University, where successful marketing campaigns significantly increased meal sales. Kayla holds an MBA in Business Administration and Management and a BS in Business with a focus on Marketing from Eastern Michigan University.