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Elana Farah is a Product Manager at BlackRock, specializing in Aladdin Wealth since February 2022. Prior to this role, Elana worked as a Product Strategist at FIS from April 2020 to February 2022, where responsibilities included developing Real Time Payments products and solutions. Earlier experience includes serving as a Business Intelligence Consultant at Ovum from August 2017 to April 2020 and a Junior Consultant at IDEA Pharma from October 2016 to August 2017. Elana holds a Master's degree in Strategy from Cranfield University (2015-2016) and a Bachelor's degree in American History from the University of Kent (2011-2015), with additional academic experience at Indiana University Bloomington (2013-2014).