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Roop Sawhney is an accomplished content manager and strategist with extensive experience in writing and communications across various industries. Currently serving as Content Manager at Cottons And Satins and acting as a Consultant for Blackhat Hospitality, Roop has previously contributed as a writer for Collider and held creative strategy roles at Brand Catapult. Notable accomplishments include managing content for multiple boutique restaurants at Impresario Handmade Restaurants, where responsibilities encompassed campaign execution, directing media shoots, and overseeing all brand communications. Roop's professional journey also includes roles at KinderPass, Outlook Traveller, The Quint, and IndianFolk, showcasing a diverse skill set in content creation and strategic communication. Educational qualifications include a Post Graduate Diploma in Journalism and Mass Communication from Xavier Institute of Communications and a Bachelor of Arts in Mass Communication from Symbiosis Centre for Media & Communication.