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Hayley Denise Coles is an accomplished marketing professional with extensive experience in strategic marketing and operations across various sectors. Currently serving as the Marketing Lead at Birmingham Bank since September 2023, Coles spearheads strategic initiatives for the bank's expansion in the UK market. Previously, as the Lead and Chief Marketing & Operations Non-Exec at Hashtag Big Smile, Coles co-created a charity focused on sustainable community impact. Other notable roles include Associate at Good Karma Media, where Coles specialized in corporate social responsibility strategies, and Director of Strategy & Client Relationships at Hashtag Creative Media, crafting unique market propositions. Coles has held senior positions including Marketing Lead at Communisis, where innovative customer engagement strategies were developed, and Strategic Marketing Consultant at Wyatt International, providing insights for B2C and B2B clients. Hayley Denise Coles holds a Post Graduate Diploma from the Chartered Institute of Marketing and a BA Hons in Marketing from the University of Derby.