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Raija Gershberg, MBA, is currently the General Manager at Bird. Prior to this role, Raija held positions at Meta, Ibotta Inc., Danone, Unilever, and Dunkin' Brands. With their experience in product marketing, ad products, business development, partnerships, and brand management, Raija has demonstrated skills in leading teams, driving revenue growth, and developing innovative strategies to meet business goals. Raija holds an MBA from NYU Stern School of Business and a BBA in Marketing from the University of Florida.