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Alysse Brennan is a seasoned marketing professional with extensive experience in demand generation and marketing operations. Currently serving as Senior Director of Demand Generation at Billtrust since September 2018, Alysse has successfully developed and scaled multi-channel integrated campaign strategies, achieving significant growth in pipeline generation. Previous roles include Demand Generation Manager at Vertafore, where Alysse launched impactful campaigns, and Marketing Operations and Demand Generation Manager at Tracx. Alysse's early career included positions at the Children's Cancer & Blood Foundation, contributing to substantial fundraising and marketing initiatives, and an internship that led to increased customer engagement. Alysse holds a Bachelor of Science degree in Business Administration from the Questrom School of Business at Boston University.