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The Sales Representatives at Big Ass Fans play a crucial role in driving revenue and expanding the brand's market presence. They engage with customers across various sectors—including residential, industrial, and commercial—by showcasing the innovative features and benefits of the company's high-performance fans and cooling solutions. Through a mix of inside and outside sales strategies, these representatives build and maintain strong client relationships, identify customer needs, and provide tailored solutions, all while ensuring a high level of customer satisfaction.