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Gordon Wake is an experienced professional in the fresh produce industry, currently serving as Fresh Category Manager at Bidfood New Zealand since April 2024. Previously held managerial roles at Fresh Direct from May 2018 to October 2023 and at Foodstuffs North Island Limited from May 2015 to March 2018. Gordon demonstrated expertise as Business Manager at Foodstuffs (Wellington) Co-operative Ltd between February 2007 and May 2015, and as a Salesman at Turners and Growers from 2002 to 2007, focusing on berryfruit procurement and key account management. Starting in the industry at MG Marketing from February 1987 to 2002, Gordon worked as a Salesman and Account Manager, specializing in imported produce sales. Early career experience includes a role as a Banana Specialist, overseeing the ripening and market launch of Dole bananas in New Zealand. Educational background includes attendance at Thames High.