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Michael Bech-Bruun has a diverse work experience spanning over several industries and roles. Michael is currently the Head of Distribution Sales at BIBS, where they lead a team working with over 50 distribution markets worldwide. Prior to this, they served as the Regional Sales Manager APAC at BIBS.

Before joining BIBS, Michael worked as a Freelance Consultant specializing in business, sales, and commercial development. Michael also served as the General Manager at ECCO Middle East A/S, overseeing franchise customers in 10 countries.

Michael has also held positions as the Director MENA at NewGen Business Services, General Manager at House of Amber MENAT, and Business Development Director EMEA at Viscon EMEA. Earlier in their career, they worked as a Sales & Marketing Manager at Inspire Fashion and as a Managing Partner at First Edition.

Michael'sprofessional journey began as an International Concept Coordinator/Marketing Assistant at Carli Gry International, where they later became involved in franchise program development and implementation.

Michael Bech-Bruun earned their M.Sc. in Communication Management from CBS, specializing in Design & Communication Management. Michael attended CBS from 1993 to 1998.