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Kristen Ross is a seasoned marketing professional with extensive experience in lifecycle marketing and customer engagement strategies. Currently serving as Senior Marketing Manager at BHG Financial, Kristen leads the lifecycle marketing strategy for business and consumer loans. Previously, at JPMorgan Chase & Co., Kristen held multiple leadership roles, including Vice President of Marketing Acquisition Strategy Lead, focusing on acquisition marketing and multi-channel strategies, and Vice President of Digital Marketing Manager for Home Lending. Kristen's career began with positions at Owens Corning, RP Marketing, and the Society for Industrial and Organizational Psychology, complementing strong academic credentials, including an MBA in Executive Leadership from Ohio University and a bachelor's degree in Journalism with a focus on public relations from Bowling Green State University.