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Enricco Benetti has a wide range of experience in the advertising and creative industry. Enricco started their career at McCann in 2002, working in strategic planning. In 2007, they joined BBH Group as a Director of Planning. After that, they worked at BFerraz from 2009 to 2012 as VP of Innovation. Enricco then joined Hands Ag in 2012 as VP of Creation and Partner. In 2016, they became an Associate Founder at Estúdio EIXO. Currently, Enricco holds the role of Co-CEO, CCO, and Partner at B/Ferraz.

Enricco Benetti has studied Gestão de Negócios at Insper Instituto de Ensino e Pesquisa, Trend Hunter at Istituto Europeo di Design - IED São Paulo, and completed a Bootcamp Planejamento at MIAMI AD SCHOOL BRASIL.