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Kelvin Linhares is an experienced professional in market intelligence and performance management. Currently serving as an Analista de Gestão e Performance at Betha Sistemas since December 2022, Kelvin previously held roles at La Moda, including Analista de inteligência de mercado and Analista de Planejamento Varejo, where responsibilities included developing sales plans, managing budgets, and analyzing performance across multiple sales channels. Kelvin's earlier experience includes a position as Assistente de controle de qualidade at Brametal S/A. Kelvin holds a degree in Engenharia de Produção from Universidade do Extremo Sul Catarinense, completed in 2023, and possesses strong skills in data analysis, performance indicators, and ERP systems implementation.