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Nicholas Hopek

Head Of Competitive Intelligence at Best Egg

Nicholas Hopek has a solid background in competitive intelligence and strategic planning. Nicholas currently works at Best Egg as the Head of Competitive Intelligence, where they collaborate with the Chief Strategy Officer to develop the company's strategic roadmap. Nicholas also takes charge of the intelligence roadmap and implements the use of the competitive intelligence tool, Crayon.

Prior to their role at Best Egg, Nicholas worked at Aflac as the Lead Competitive Strategy Consultant. Nicholas oversaw the team's operations and ensured the delivery of high-impact reports. Nicholas also mentored analysts and enhanced their skills to contribute to the overall effectiveness of the intelligence function.

Nicholas's earlier experience includes working at Total System Services (TSYS) as a Corporate Strategy Analyst and a Corporate Marketing Specialist II. In their role as an analyst, they conducted primary research studies and developed a segmentation model to target the right products and services to financial institutions. As a marketing specialist, they contributed to building a segmentation model for financial institutions and identified growth patterns in different market segments.

Overall, Nicholas brings a diverse range of skills and experiences in competitive intelligence, strategic planning, and market analysis to their work in various organizations.

Nicholas Hopek completed their Bachelor of Business Administration (BBA) degree in Marketing from Columbus State University in 2007. Nicholas is currently pursuing a Master of Business Administration (MBA) degree from the University of North Alabama, with an expected completion date in 2024. In 2019, Nicholas obtained several certifications in finance-related subjects from the Corporate Finance Institute® (CFI), including Financial Analysis Fundamentals, Corporate & Business Strategy, Excel Modeling Fundamentals, Reading Financial Statements, Excel Crash Course - Spreadsheet Formulas for Finance, Introduction to Corporate Finance, and Math for Corporate Finance.

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