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Lori Caden is the founder of Belly Bandit, LLC, a company that designs, manufactures, and retails products for before, during, and after pregnancy. Under their leadership, Belly Bandit has become a household name for pregnant women, with products sold in over 80 countries. Prior to founding Belly Bandit, Lori Caden served as the CEO of Caden Concepts, a company specializing in promotional advertising and brand development. In this role, they helped clients bring their branding ideas to life and build their brand identity.

Lori Caden holds a Bachelor's degree in Business, Management, Marketing, and Related Support Services from Michigan State University.