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Holly Richter currently serves as Vice President of Corporate Communications and Associate Experience at Belk, overseeing strategic communication and content creation for corporate meetings and events. With a strong background in journalism, including roles as Anchor/Reporter at WSOC-TV and 13WHAM-TV, Holly has extensive experience in media and communications, including crisis management and internal communications during significant corporate transitions. A graduate of the S.I. Newhouse School of Public Communications at Syracuse University with a degree in Broadcast Journalism and Political Science, Holly has effectively managed high-performing teams and collaborated across various departments to maintain a consistent corporate voice.