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Cristina Ivasyuk is an accomplished Analyst in Product Marketing Management at Beko Europe, having joined the company in April 2024 following a successful Joint Venture with Whirlpool Corporation. With prior experience at Whirlpool Corporation from September 2022 to March 2024 as an Analyst and from November 2021 to May 2022 as an Intern, Cristina developed strong skills in consumer-centric problem solving, complex process management for innovative product introductions, and cross-category communication campaigns. Cristina's early career included an internship at Tenaris, supporting the steel manufacturing department. Cristina holds an MSc in Management and a BSc in Economics and Business Administration from Università degli Studi di Milano-Bicocca, as well as experience as an ERASMUS student at Masaryk University Brno.