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Brad Bennett is the founder of BDBC, an award-winning boutique performance PR firm for apparel and lifestyle brands, established in January 2012. At BDBC, the focus is on collaboratively crafting engaging pitches for clients that appeal to editors, ensuring effective placements that drive sales and enhance brand visibility. Prior to BDBC, Brad Bennett founded and served as editor for Well Spent, a publication dedicated to promoting responsibly-made men's clothing and accessories from April 2011 until December 2019. Brad Bennett completed a degree at Kenyon College from 2000 to 2004.