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Jaime Urbina Quispe serves as a CRM Campaign Manager at BBVA en Perú since November 2023, following a notable tenure as a Senior Digital Sales Associate. Prior experience at Interbank from December 2017 to October 2023 includes roles such as Product Owner for Marketing Automation and Content, along with responsibilities in digital sales growth hacking and communications analysis. Achievements encompass generating performance reports, managing digital campaign indicators, implementing data-driven experiments, and developing real-time dashboards in Adobe Analytics. Earlier roles at BBVA Continental involved generating reports for digital channels, creating process manuals, and testing push notification systems. Jaime holds a degree from the National University of Engineering, completed in 2018.