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Camilo Andrés Portela is a seasoned professional in digital marketing and customer engagement, currently serving as a Journey Manager at BBVA en Colombia since August 2021, focusing on digital sales channel enhancement and conversion rate optimization through data analysis. Prior to this role, Camilo worked as a Digital Trade Marketing Specialist at BlackSip, implementing strategies for DIAGEO, and spent six years at EL TIEMPO Casa Editorial as a product coordinator, managing digital strategies and campaigns. Camilo also served as a Project Manager at BRM S.A., overseeing web maintenance and online campaigns for prominent brands like Telefónica and NESTLÉ. Early career experience includes a role as a Social Media Manager at Cuponidad and an internship at Young & Rubicam, contributing to projects for various high-profile clients. Camilo holds a Master's degree in Digital and Analytical Marketing from VIU and a Bachelor's degree in Advertising and Marketing from Fundación Universitaria San Martín.