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Richard Parsons has a diverse work experience in the advertising industry. Richard co-founded True, an award-winning B2B advertising agency in 2012. At True, they served as a Co-Founder, leading the agency to win multiple prestigious awards. In 2014, they founded BBN London, a division of True. From 2003 to 2011, they worked at Fox Parrack Singapour as the Head Of Strategic Planning and Client Services. Prior to that, they were the Managing Director at Gadea Communications from 1998 to 2003.

Richard Parsons attended the University of East Anglia from 1991 to 1994, where they pursued a Bachelor of Science degree in Electronics and Business.