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Amy Leung is the Head of Marketing at Bayview Asset Management, LLC. Previously, Amy held roles at BNY Mellon, TD, Columbia University, American Express, and BlackRock. With experience in digital marketing, consumer lending fintech, and global demand generation, Amy has successfully managed marketing strategies across various industries and organizations. Amy's expertise includes owned, earned, and paid media, lifecycle marketing, data analytics, and strategic partnerships to drive campaign goals and enhance profitability.