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Analia de la Fuente currently serves as the Global Chief Insights and Analytics Officer at Bayer, a position held since July 2020. Prior to this role, Analia was the Vice President and Global Head of Patient & Ecosystem Insights Practice at UCB from March 2017 to July 2020. Analia's experience also includes serving as the Consumer Insight & Strategy Director for both the Chocolate and Gum & Candy divisions at Mondelēz International from April 2013 to 2016. Earlier in Analia's career at Unilever, positions included Director of Consumer & Market Insight for Global Household Care and various roles focused on the Dove Masterbrand and other skincare products. Analia holds a Bachelor's Degree in Sociology from the University of Buenos Aires and furthered education at Stanford University Graduate School of Business.