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Mandy Eckford

Global Agency Integration Lead at Bastion Shine

Mandy Eckford (Magee) currently serves as the Global Agency Integration Lead and Group Business Director for Shine Limited, working primarily with Air New Zealand since March 2021. Previous experience includes serving as Managing Director for North America at Fortnight Collective from 2016 to 2019, where a focus was placed on brand strategy and campaign development within a rapid framework. Earlier roles include Account Director positions at Victors & Spoils, where clients included Breckinridge Ski Resort and Campbell Fresh, and TBWA, managing accounts for Tourism New Zealand and Mercury Energy. Mandy's career began as an Account Executive at McClain Finlon Advertising and includes significant positions with Deutsch and Venables Bell and Partners. Mandy holds a degree in Marketing and Information Systems from Boston College and is currently pursuing further education at Saïd Business School, University of Oxford, alongside studies at Istituto Lorenzo de' Medici.

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