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Bobbie Norman is an experienced professional in the life sciences and healthcare sectors, currently serving as Director at Basis since August 2023. Prior experience includes directing syndicated social media initiatives at Lumanity from August 2021 to August 2023, focusing on patient experience and engagement. As a Consultant at Cambridge Healthcare Research from July 2020 to August 2021, Bobbie aided clients in navigating treatment algorithms and market opportunities. Earlier career highlights include progressing from Research Assistant to Associate Director at Cello Health between September 2014 and June 2020, where a specialized social media insight and analytics business unit was co-launched. Bobbie Norman holds a Bachelor of Science degree in Medicinal and Pharmaceutical Chemistry from Loughborough University, obtained in 2014.