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Aitor Garcia Ayala is a professional with extensive experience in international commerce and project management. Currently serving as a Técnico de comercio internacional at Barpimo, S.A. since September 2022, Aitor previously held a similar position at Kupsa Coatings from October 2019 to July 2022. Aitor's background also includes a role as Director of Project at Lead&Play, where responsibility included the creation and launch of a digital platform for direct hiring of football professionals, overseeing a multidisciplinary team. Earlier experiences include customer service at TELCO Customer Care & Social Media Company and co-founding Snatu S. Coop., focusing on project development and educational transformation. Aitor holds a Master's degree in Digital Business from ESIC Business & Marketing School and a Bachelor's degree in Leadership, Entrepreneurship, and Innovation from Mondragon Unibertsitatea.