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Matthew Coles is a seasoned drinks and on-trade specialist with extensive experience in leadership roles. Since January 2019, Matthew Coles has served as Director at Barfly Consulting. Prior to this position, Matthew Coles held the title of Director at Morar HPI from June 2017 to January 2019. Matthew Coles' career also includes over two decades at Cardinal Research, where Matthew Coles was a Director from June 1996 until June 2017, contributing to a licensed trades research specialist agency. Educationally, Matthew Coles earned a Bachelor of Arts degree in Retail Marketing from The Manchester Metropolitan University between 1990 and 1994.