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Ketan Rana is a seasoned User Experience Designer currently at Meta, where Ketan leads user research initiatives that inform design processes and product decisions. With extensive experience as a Senior Graphic Designer at BAPS CHARITIES, Ketan collaborates with production teams to create design strategies and optimize web performance through UI/UX design. As the Creative Director and Founder of Wear Vastra, Ketan developed clean and precise UI design while also establishing branding elements. Previously, Ketan served as a UX Designer at Red Scope Studios, focusing on creating compelling visual stories and delivering high-fidelity prototypes. Ketan holds a Master of Arts in Interactive Design and Game Development from Savannah College of Art and Design, a UX Design certification from Springboard, and a Bachelor of Arts in Graphic Design and Media Arts from Southern New Hampshire University.