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Michelle Ng is an experienced professional in consumer insights and customer experience management, currently serving as the Head of CRM and Insights at Banyan Tree Hotels & Resorts since November 2020. Prior roles include APAC Head of Consumer Insights at Expedia, where Michelle contributed to strategic growth and collaborated with local Country General Managers, and Customer Experience Insights Manager at Grab, where a customer satisfaction program was launched across Southeast Asia. Earlier positions include Customer Insights Lead at Lenovo, Social Analytics & Market Research Lead at Tiger Airways, Market Research Manager at SingTel, and Senior Client Solutions Executive at The Nielsen Company. Michelle holds a Bachelor of Science degree in Statistics from the National University of Singapore.