Prantik Roy is a seasoned professional in consumer insights and market research, currently serving as Consumer Insights Lead at Bandhan Bank since May 2023. Prior experience includes significant roles at Amazon as Senior Customer Research Manager and Fidelity Investments as Senior Lead. Prantik has also held leadership positions at Bira 91 as DGM Marketing-Consumer Insights Lead and Kantar with progressive responsibilities culminating in Account Director. Earlier in the career, Prantik worked as a Market Research Analyst at InRhythm Solutions Pvt Ltd and completed a summer internship at Hindustan Coca-Cola Beverages Pvt Ltd. Prantik holds an MBA in Marketing from IBS Hyderabad and a BS in Economics from the University of Calcutta.