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Gabriela Celestino is a Senior Marketing Analyst at Santander Brasil since July 2020, focusing on developing and implementing the Omnichannel strategy to enhance digital communication channels and improve customer engagement. Previously, Gabriela held positions as a Digital Marketing Analyst, coordinating marketing campaigns across various sectors, and as Account Supervisor at DAVID São Paulo, managing Coca-Cola's 2020 Christmas campaign. Experience also includes roles at Ogilvy Brasil as Account Supervisor and Executive, as well as at LiveAD, Propeg, and Tboom Interactive in various capacities related to account management and digital projects. Gabriela holds a degree in Advertising and Propaganda from Universidade Anhembi Morumbi, completed in 2014.