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Nicole Rosanella currently serves as the Sr. Director of Brand & Comms at Backbase, where responsibilities include revamping the brand, leading global thought leadership programs, and managing communications strategy on sustainability. Previously, Nicole held various leadership roles in brand and communications at companies such as Nouryon, AkzoNobel, and LG Electronics, where achievements included the development and global rollout of new brand identities and the establishment of high-performance creative teams. Nicole also has experience in strategic consulting through Rosanella Consulting and has a Bachelor's Degree in Marketing and Corporate Communications from Amsterdam University of Applied Sciences.