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Arina Girshovich is an experienced marketing professional currently serving as the Head of B2B Marketing and Business Analysis for Avito Ecommerce since May 2020, responsible for acquiring and driving revenue growth among Avito's extensive base of over 2 million sellers. Prior to this role, Arina held the position of Brand Director, where responsibilities included developing the Avito Brand Platform and Brand Bible. With extensive experience at Yandex from September 2009 to May 2020, Arina progressed through various leadership roles such as B2B Product Marketing Lead and Deputy Head of Sales Effectiveness Department, overseeing product launches, marketing teams, and support services. Arina holds a Specialist degree in Innovative Management from Moscow State Bauman University and has furthered education in Marketing through institutions like Netology.ru and Adindex.