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Paula Marcela Barrera Ortiz has a diverse work experience that spans various roles and industries. Paula Marcela is currently working at Avianca as a Gerente de Soporte COO. Prior to this, they served as an Executive Assistant to the CEO at Confecámaras - Confederación Colombiana de Cámaras de Comercio from 2019 to 2021. Paula Marcela also worked at Presidencia de la República, where they held positions such as Asesora Secretaría Privada and Profesional Dirección de Eventos, providing advisory support and coordinating various activities for the President. Additionally, Paula has experience as a consultant for communications, leading projects for clients such as Procolombia and the Ministry of Commerce, Industry, and Tourism. Paula Marcela has also worked as a Media Analyst, collecting and analyzing information from international media sources.

Paula Marcela Barrera Ortiz completed their Bachelor's degree in Political Science, specializing in Communication and Political Marketing, from Pontificia Universidad Javeriana. Paula Marcela later pursued a specialization in Marketing and Communications, obtaining a degree in Marketing Management from the same university.