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Gustavo Brancante is an accomplished professional with extensive experience in innovation and digital transformation across various industries. Currently serving as the Director and Innovation & Studio Lead at Avanade, Gustavo leads efforts to establish the company as a digital innovator and drives the development of transformation journeys for clients. Previous roles include Digital & Analytics Superintendent at Atento Brasil, where collaboration with executives focused on enhancing customer experience through digital solutions, and Technology & Innovation Manager at Otima - Mídia Out of Home, responsible for innovation processes and technological advancements. Additionally, Gustavo has held positions at Inn0va, Alcoa, and co-founded Selectel Telecomunicações, contributing to significant projects and initiatives. Gustavo's academic credentials include a post-graduate degree in Project Management from Instituto Tecnológico de Aeronáutica (ITA), an MBA in Strategic Management of Information Technology from FGV, and a college degree in Electronic Engineering from Centro Universitário do Instituto Mauá de Tecnologia.