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Christina Love

Product Director at Availity

Christina Love, MBA, PSPO has extensive experience in product management, marketing, and sales. Christina is currently working as a Product Director at Availity since August 2021. Prior to this, they held various roles at Greenway Health from 2017 to 2021, including Manager of Product Management, Product Manager, Product Marketing Manager, and Product Marketing Specialist. Before joining Greenway Health, Christina worked as a Freelance professional from 2015 to 2017. Christina also has experience as a Sr. Content & Marketing Strategist and Content & Marketing Strategist at Purple, Rock, Scissors from 2015 to 2017. Christina's career started at TEAM Enterprises in 2009 as a Promotions Specialist. Christina then worked as a Marketing Manager at Premier Transfer and Storage from 2011 to 2014, where they increased inbound leads and managed the website's content and performance. Christina also worked at the American Association for Physician Leadership as a Marketing Specialist and Analyst, where they introduced digital marketing techniques and managed social media accounts.

Christina Love obtained their Bachelor of Science degree in Business Administration and Marketing from the University of North Carolina at Greensboro from 2006 to 2010. Christina then pursued their Master of Business Administration (MBA) degree at Radford University from 2011 to 2012. Recently, in 2018 to 2019, Christina completed a Micromasters program in Digital Product Management from the Questrom School of Business at Boston University. Additionally, they have obtained several certifications including Google AdWords certification for search advertising in October 2016 and Google Analytics Individual Qualification in March 2015. Christina also holds certifications in various areas such as Digital Product Management, Product Management with Lean, Agile and System Design Thinking, Platform Strategy for Business, Strategic Social Media Marketing, and Driving Digital Innovation Through Experimentation.

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