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Callum O'Rourke is a Sales Operations Analyst at Austin Fraser, with a focus on technical support for systems, data, and automation strategies, contributing to revenue operations and enhancing decision-making processes. Previously, Callum served as a Data Analyst, where the creation of a global ROI reporting solution significantly aided in cost savings during contract renewals. Callum's experience spans from an Assistant Manager to a Team Leader at Waitrose & Partners, where management of teams and data analysis led to increased revenue. Callum holds a Bachelor's degree in Business Management from Henley Business School.