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Briac Guillas is a seasoned creative technologist and senior project manager at AUDITOIRE since January 2010, specializing in brand experience. Previously, Briac held various roles at Ideactif, where responsibilities included managing event projects from conception to production and handling strategic recommendations for renowned brands like Perrier and Citroën. Additional experience includes partnership management for the Techno Parade 2008 at Magic Garden, assisting in high-profile events and guerrilla marketing for Red Bull and Yoplait. Earlier positions included project assistance and press relations for significant cultural events and festivals. Briac holds a Master 2 degree in Communication from ISTC, obtained between 2006 and 2009.