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Nicolas Kiefer is currently working as a Project Lead in Digital Aftersales Strategy at AUDI AG. Prior to this, Nicolas held various roles in customer engagement and transformation at Capgemini Invent and Mercedes-Benz Consulting GmbH. Nicolas also has experience in retail strategy development at BMW Group and marketing at Porsche. Nicolas has a Master's degree in General Management from the University of Tübingen, and has studied Business Management and Leadership at The University of Queensland, among other educational achievements.