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Anna C. serves as the Head of Traffic Acquisition at atlasformen since August 2020, following a personal project from January 2018 to August 2020. Previously, Anna C. held roles including Ebusiness Manager at Laboratoires Expanscience for Mustela in late 2017 and eCRM and Online Acquisition Manager at Beauteprivee from October 2013 to October 2017, where responsibilities included developing eCRM strategies and managing email marketing initiatives. Anna C.'s extensive experience at Yves Rocher spanned nearly a decade, encompassing various positions such as Digital Manager for East European Countries, Customer Acquisition Manager, and E-Business Manager for Russia, during which significant online sales were achieved. Early career experiences include roles at Cabinet LEONARD and Renault. Anna C. holds multiple advanced degrees in International Relations, including from HEC Paris, and a Licentiate degree in English Language and Literature from Udmurt State University.