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Keith Lavender has extensive experience in marketing operations and data insights across multiple sectors. Currently serving as the Head of Google Marketing Practice - operations at Assembly Global, Keith has previously held significant roles at AXA UK, including Head of Data Insights and Head of Digital Analytics & Customer Engagement, as well as Performance Manager. Additional experience includes positions as Sunsail Global Ecommerce Manager at Tui Marine and various roles at Tui Travel PLC, including Business & Data Analyst and Webmaster at The Adventure Company.