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James Dilley has extensive experience in e-commerce and technology leadership, with a focus on digital commerce, customer engagement, content management, and data systems. At ASOS.com, James held several key positions including Head of Tech for Commerce Digital, Customer, and Content & Data Lake. Prior to this, James served as e-Commerce Programme Manager at both ASOS.com and easyJet, contributing to the development and execution of e-commerce strategies. James's career also includes roles at John Lewis as an Implementation Manager and Project Manager for e-commerce projects, and as a Multi-Channel IT Project Manager at Tesco.com.