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Benjamin Iroala is the CEO and founder of AsoRock Watches. Benjamin has over 10 years of experience in the corporate world, holding various positions in top companies such as Clean9JA Waste Management Ltd, C.R.E.A.M street gear, Blandford Consulting Ltd, and Influence Africa. In 2016, they interned with a film studio in Johannesburg, South Africa, where they negotiated deals with TV stations across Africa for the broadcast of their latest documentary. Benjamin is also a co-owner of KrisAdic LTD. Benjamin is a highly driven individual with a passion for watches and a strong entrepreneurial spirit. Under their leadership, AsoRock Watches has become one of the most successful watch companies in the world, with a global reach and a loyal customer base.

Benjamin C. Iroala has an urban planning degree from the University of Illinois Chicago. Benjamin also has certification from The International Baccalaureate in INTERNATIONAL BACCALAUREATE DIPLOMA (IB) and certification from University of Cambridge in IGCSE exam certificate and Cambridge checkpoint certificate.

A direct report to Benjamin C. Iroala is and Andrew M. Mutale - CFO & Co-Founder.