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Alex Lopez is an accomplished professional with extensive experience in digital selling, marketing, and education. Currently serving as the Director Académico at Directivos Digitales, Alex coordinates training programs for business executives in Andalucía while also creating content for the Digital Selling Institute. As the Owner of Sartia Formación, expertise encompasses advising and training for the retail sector. In addition, Alex is a co-founder of Textilae, an innovative app for the textile industry, and a member of the Advisory Council at Ween, which facilitates business travel. A recognized speaker in social and digital selling, Alex has published articles in prominent publications and holds influential positions in various educational institutions, contributing significantly to the field of digital marketing and sales strategies.