After years of experience within the SAP channel, the founders of Ascend Source identified a gap in the SAP Partner Ecosystem. While partners were focused on the delivery of deals sold, they often forgot about the required investment when building a sustainable relationship with SAP.
Ascend Source recognized the problem within the ecosystem and set out to solve it. We studied SAP, we studied the partner channel, and we aligned at the account level to empathize with AEs across the market units.
A compelling model was built that enables SAP Partners to grow their business by becoming more strategic and a true value-add to SAP in partnership with Ascend Source. This model allows SAP AEs to strengthen their position within their accounts by leveraging partner successes and reference customers. Thus creating repeatable wins for both partners and SAP.




Enterprise Software

Business Development

Venture Capital

Consulting

Ascend Source

Courtney Byrd

Chase Rhymes

Reese Durow

Jack Burke

Lauren Reinhertz

Paige Mendoza

The Value Team at Ascend Source is responsible for ensuring that SAP Partners maximize their potential by strategically aligning their efforts with SAP's objectives. This team works to showcase and amplify partner successes, drive value delivery, and create referenceable customers that help reinforce the value SAP AEs bring to their accounts. By fostering sustainable relationships and delivering consistent wins, the Value Team helps partners and SAP achieve mutual growth and long-term success.

Value Team

Leadership Team

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Value Team

About

Team members

Other teams at Ascend Source

Leadership Team

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Value Team

About

Team members

Other teams at Ascend Source

Leadership Team

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